Everything your dental website needs, without making it your job.

Every item on this page comes with every site, at the same flat fee. Yes, it’s included. No, you don’t have to manage it.

Where the industry has a name for something, I’ve put it in grey next to mine — useful if you’re comparing me to the big companies.

Design around your practice

not “a dental template”

Your site is designed from your actual practice — the doctors, the team, the tone of the office, the services you want to be known for, and the town you’re in. Not a theme with your logo swapped in.

Patients can tell the difference. A template feels like a brochure; a site built around the real place feels like the front door.

Photography, coordinated

“brand photography”

Your site needs real photos — the team, the space, the front door, the small details that make a patient feel like they already know where they’re going. If you want, I’ll coordinate the shoot: find the photographer, plan the shot list, schedule it around your patient hours.

You don’t need a big production. You need the right eight photos, and I’ll make sure you get them.

Pages that answer patient questions

“information architecture”

Dental sites have a specific job: Can I book? Do you take my insurance? Where do I park? Do you see kids? What happens at my first visit? Can you help if I’m nervous?

Every page is structured around those questions, in that order of urgency. Pretty is good; answered is better.

Showing up on Google

“local SEO”

Your website and your Google Business Profile should agree on your name, address, phone, hours, and services. When they do, you move up in the map results. I set both up to match and keep them matching.

Page titles, descriptions, and the structured markup Google reads directly are all part of the build. Agencies sell this as a separate monthly retainer. Here it’s just part of the website.

Phones

“mobile responsive”

More than half of new patients will meet your practice on a phone — in a parking lot, in a school pickup line. So I design the phone version first and let the desktop version follow.

Every layout, form, and button is sized for thumbs, and calling your office is one tap from any page.

Speed

“Core Web Vitals”

Your site loads in about a second. No page builders, no plugin stacks — hand-written code, served from servers close to your patients.

Google quietly ranks fast sites above slow ones. Yours passes. Patients don’t wait for slow websites, so I don’t build them.

Hosting & backups

“managed hosting”

The site lives on servers I manage and monitor around the clock. If it ever goes down, I know within a minute — usually before anyone else notices.

A complete copy of everything is saved daily and stored separately. If something breaks at 2 a.m., I get the alert; you get to keep sleeping.

Security

“SSL / HTTPS”

Encryption between your patients and your site, renewed automatically. Software updates and security patches applied as they’re released, not when someone remembers.

The contact form collects a name and a phone number — nothing clinical — so there’s no patient health information sitting in a database.

Accessibility

“ADA / WCAG”

The site works for patients who use screen readers, larger text, or a keyboard instead of a mouse. Practices really do get demand letters over inaccessible sites.

Building it right from day one is far easier than retrofitting, so that’s what I do.

Changes, whenever

“maintenance plan”

New hours, a new associate, a new service, a new insurance note — email me, and it’s usually live the same day. No ticket system, no support portal.

The big companies sell this as a website maintenance plan. Here it’s just me, maintaining your website.

Your domain, your site

“domain ownership”

yourpractice.com is registered in your name, not mine. You own it outright — the domain, the design, the words, all of it.

Some web companies hold domains hostage when a practice tries to leave. I think that’s shabby. If we ever part ways, everything goes with you.

Everything on this page comes with every plan. There is no version of root where the boring stuff is an upgrade.

Questions about any of this?

Ask. I like talking about this stuff — you just don’t have to.

Get in touch